Continuous Qualifying

Lesson Summary:

In this session, the focus is on the concept of Continuous Qualifying in enrolling candidates for aviation programs. The key aspect of this process is active listening and understanding, allowing candidates to share their questions, aspirations, and concerns.

At the conclusion of each conversation, the critical question is posed: "Is this the right program for you?" The goal is not just to get an answer but to understand the reasoning behind it. For those who respond with a "No," the process of nurturing them over the next few months begins, addressing their concerns while keeping their dream of flight alive. For those who say "Yes," the next steps include confirming start dates and discussing financing options.

Maintaining accurate and updated prospect dispositions in the CRM system is emphasized to ensure continuous, personalized support throughout the candidate’s journey. Overall, Continuous Qualifying is not just about recruitment but about fostering a deep commitment to supporting the candidates’ dreams of becoming part of the aviation world.

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