Qualitative Conversations Strategy
Lesson Summary
This audio transcription is a training video on recruiter preparation for success. The video discusses the importance of incorporating qualitative terms in conversations with prospective students. It emphasizes the need to understand their motivations, preferences, and support systems in order to create meaningful connections and successful enrollments. The video provides examples of probing trigger questions that recruiters can use to gather detailed information about the background and readiness of prospective students. It also addresses specific qualifying scenarios, such as students with a family legacy of pilots or those taking prescribed medications. The transcription concludes by explaining the benefits of using qualitative terminology in communication, such as adding depth and richness, enhancing understanding, and facilitating storytelling. It also provides examples of differences in approach between qualitative and quantitative language.